A family-run business located on the Wirral, Sun Valley Ltd. has been supplying the biggest names in retail, leisure and catering with its superior nuts and dried fruit mixes since 1949.
Today, the Company boasts two large, versatile plants offering general peanut and dedicated peanut-free processing and packaging, which can supply everything from whole nuts to nibs, pieces and pastes, either raw, blanched or roasted.
With ambitious expansion plans, the Company wanted to enlist the services of an agency to unify strategy and deliver a consistent brand image to their growing client base.
Following a competitive pitch, The Foundry has been selected to develop a fresh corporate identity and brand positioning, which will inspire the creation of new consumer-facing packaging, point-of-sale and online communications.
Mark Bottomley, Creative Director at The Foundry, added, “This is the perfect project for us. We're really looking forward to helping Sun Valley develop their brand with creative solutions that set them apart and put them on the path to further growth”.